Staff Report:
ISLAMABAD: Saudi Arabia’s national tourism brand, “Saudi, Welcome to Arabia,” has introduced “Ramadan Lights”, a new initiative under its global campaign “This Land is Calling.”
The campaign invites visitors to experience the unique spiritual and cultural essence of Ramadan across Riyadh, Jeddah, AlUla, and the Saudi Red Sea.
A Land of Spirituality, Culture, and Celebration
Ramadan in Saudi Arabia is a time of faith, reflection, and togetherness, but as the sun sets, the country transforms into a vibrant hub of activity. Visitors can explore the bustling souks, heritage sites, and illuminated streets, offering a blend of tradition and festivity throughout the season.
In Jeddah, tourists can experience a mix of authentic Ramadan traditions and modern attractions, from the iconic Al Falah Square Bazaar to lavish Ramadan tents offering traditional delicacies. The historic district of Al Balad also provides a glimpse into the country’s rich heritage, with cultural performances and extended shopping hours.
For those seeking peace and tranquility, AlUla offers an idyllic retreat amidst breathtaking landscapes. Visitors can stroll along Bukhoor Road, indulge in local coffee tastings, or immerse themselves in Ramadan festivities at Al-Manishiyah Square.
Riyadh: A City of Ramadan Wonders
The capital city, Riyadh, is at the heart of Ramadan celebrations, where iftar and suhoor gatherings bring communities together in a spirit of unity and festivity. Visitors can explore the Souk Al Zal, renowned for traditional artifacts, incense, and textiles, or witness the Ghabga event, a unique cultural experience featuring a blend of traditional and modern entertainment.
Saudi Red Sea: A Coastal Ramadan Escape
For those looking to combine spirituality with adventure, the Saudi Red Sea offers a serene escape with activities like stargazing, paddleboarding, kitesurfing, and beach horse riding. The stunning coastline allows visitors to embrace the calm ebb and flow of Ramadan days before enjoying the lively evenings.
A Timeless Ramadan Experience
From the heritage-rich streets of Diriyah and AlUla to the coastal charm of Jeddah and the Saudi Red Sea, Saudi Arabia presents a captivating blend of tradition, hospitality, and modernity. The “Ramadan Lights” campaign aims to highlight the beauty of the holy month, making Saudi Arabia an unmissable destination for travelers seeking an authentic and immersive Ramadan experience.
